Soap fans get ready! ABC's top-rated daytime drama "General Hospital" has partnered with Postpartum Support International to feature a public service announcement (PSA) on postpartum depression that will air this Thursday, April 16th immediately following the show. General Hospital has had an ongoing storyline centered on Dr. Robin Scorpio, played by Kimberly McCullough, and her battle with PPD following the birth of her daughter. During May sweeps, she will finally come to terms with the affliction, deciding to seek professional help, and later join a support group that will be cast with real-life mothers who had postpartum depression. (I love that idea!)
The PSA will include information on the symptoms of postpartum depression and well as how to contact Postpartum Support International to get help. While PSI did not in any way control the storyline, Birdie Meyer, president of Postpartum Support International, did consult with the show's writers and producers to provide medical information, and the PSA was written by Katherine Stone (hey!that's me!).
"PSI is honored that the producers and writers of 'General Hospital' felt the topic of postpartum depression was an important one to share with their audience," said Meyer. "Millions of women's lives can be saved by ending the fear and isolation of sufferers and offering access to treatment resources. We are grateful to ABC Daytime for following up with a public service announcement and helping to raise awareness of what is truly the most common complication of childbirth."
"General Hospital" airs at 3pm Eastern and 2pm Pacific on the ABC Television Network and on SOAPnet at 10pm ET/PT.
Let's hope that this time ABC really does care enough to follow through with the PSA.
I have been sporadically watching GH recently. I have chosen not to write about the storyline much on my blog because of both my inability to watch every day as a PT working mom and my mixed feelings about the way Robin is "experiencing and reacting to" her PPD. As a lifelong fan of the show, I have had mixed emotions about the portrayal of Robin's character and her PPD experience. Some of it is really accurate and other parts are not relevant to 99% of mothers out there. Regardless, I am SO thankful that ABC is making another attempt to bring awareness of PPMDs to media, which is the USA's most powerful source of expansive education.
Thanks, Katherine for spreading the word.
Amber Koter-Puline
GPSN Secretary, http://www.gpsnetwork.org
Atlanta Postpartum Support Group Facilitator, http://www.meetup.com/PPDAtlanta
Blog author, http://www.atlantappdmom.blogspot.com